Sixth Enterprise Development Forum - July 16, 2004

Marketing Rural-Urban Linkage


Sixth Network meeting on Enterprise Development was organized on July 16, 2004 at Hotel Summit. A total of Forty four members attended the meeting.

Three presentations were made in the meeting. Ms. Sudha Maharjan, Textile Producer, made the first one. The presentation was on – How their marketing strategy improved. The presentation focused primarily on the challenges before joining ACP and achievements after joining ACP of Kirtipur Weaving Group.

The presentation was continued by Ms Revita Shrestha, Asst. Programme Manager, Association of Craft Producers. The Second Presentation was made by Mr. Ramesh Adhikari, National Programme Manager . Mr. Adhikari presented on - Securing the right to sustainable livelihoods of rural and urban poor. Mr. Acharya presented the importance of role of RUPP in strengthening Rural – Urban Linkages for enterprise development and improving the Public Service Delivery for Good Urban Governance. The Third Presentation was made by Ms Sheela Nepali, an Entrepreneur (Dhankuta), RUPP. Ms. Nepali presented on how she got into the production of handicrafts and relating her experience on marketing in rural and urban areas. Towards the end, Ms. Sanjita Pradhan, Program Manager of GTZ volunteered to wrap up the forum. She appreciated the effort of Ms. Sudha Maharjan and Ms. Sheela Nepali. According to Ms. Pradhan, sharing success stories build self-confidence in those who hear it. So, she wishes all the best for the continuation of EDN forum.